Maliha Farooq brings over 18 years of senior-level marketing experience, specializing in Digital Marketing, Corporate Communications, and Strategic Brand Leadership. She is Pakistan’s first NMSBA-certified neuromarketer, recognized for applying neuroscience-driven insights to decode consumer behavior and elevate marketing performance.
A distinguished graduate of Warwick Business School and a proud Cornell University alumna, Maliha combines global best practices with deep regional expertise. Her international exposure and network enable her to remain at the forefront of emerging trends, innovation, and industry transformation. Known for championing “smart communications,” she consistently leads data-driven, ROI-focused strategies that deliver measurable business impact.
Maliha has held leadership roles at prominent organizations including HBL, the American Business Council, ABN AMRO, Reuters (BMC Group), Dolmen Group, and MCB Bank.
She is also an author, public speaker, and the co-founder of Thinkers Digital—Pakistan’s first and only Human Experience (HX) Agency.
As a Certified Board Director and a member of the Harvard Business Review Advisory Council, Maliha’s insights have been featured in leading publications such as Dawn, The Express Tribune, People Magazine, and Aurora. Her recent book on digital marketing—featured on Amazon—positions her among the few Pakistani women authors recognized globally in this domain.
Maliha is also the recipient of the Outstanding Leadership Award for her contributions to Marketing and Advertising, further cementing her influence as a thought leader shaping the future of the industry.
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For years, people assumed the investment market, especially stocks, belonged to men. Finance was treated as a space where men made decisions and women simply followed. Today, that story is changing fast. Pakistani women are investing in PSX, leading financial education, advising families and clients, and building serious wealth. Access to information, digital trading apps and mentorship has opened doors that were once shut. These women are breaking the stigma and proving that understanding money is not a gendered skill. For years, people assumed the investment market, especially stocks, belonged to men. Finance was treated as a space where men made decisions and women simply followed. Today, that story is changing fast. Pakistani women are investing in PSX, leading financial education, advising families and clients, and building serious wealth. Access to information, digital trading apps and mentorship has opened doors that were once shut. These women are breaking the stigma and proving that understanding money is not a gendered skill.
